There’s not much it seems, that we don’t do through the web these days. We manage our banking, buy our groceries and pretty much everything else online. Getting a job these days is no different either, and there has been no shortage of people looking to capitalize on this recent change in habits.
The web is now home to dozens of job boards, company job portals, and even social sites such as LinkedIn dedicated to professional networking. There are now a whole host of ways to get hired online, and as more businesses begin to convert wholly to online recruitment, this trend is set to continue.
Getting a job through the modern web
- Job Portals – Job portals search the web for hundreds of the latest jobs, specific to your area and profession. For example the popular portal Indeed.
- Company job sites – Most large organisations advertise jobs specifically on their own career websites, for example Auckland Council.
- Create your own website – More people are increasingly looking to create their own website as a modern means of promoting themselves online. A website can be used to showcase your portfolio of work and sit alongside a quality CV to make you stand out from the rest.
- LinkedIn – 94% of recruiters use, or plan to use social media for recruiting. Largely the use of social media in recruitment is through screening applicants, however 39% of businesses have been found to both recruit & hire through such sites. One of the largest outlets for this is LinkedIn, with over 300M members it is an huge source of talent. Coupled with its endorsement feature and headhunting capabilities, it has become a valuable tool for recruiters in recent years. Engaging locally and making yourself known by connecting with more people are good steps in the right direction to securing a job using LinkedIn.
- Facebook & Twitter – Surprisingly, despite the “less formal” side of the two social giants, they are increasingly being used by recruiters in sourcing new talent. More companies are using the sites to showcase their employer brand, using the Facebook/Twitter ad platforms, Facebook pages, & specialist groups to advertise. For applicants, the advice is to actively follow these companies and groups, make yourself known, and learn more about how their recruitment process works.
- Facebook groups – Facebook is home to millions of local “ebay-like” marketplaces, and have recently become popular for businesses to advertise local jobs, or for individuals to source local jobs. For example a popular group is: “Jobs in Auckland New Zealand”.
- Micro-Job sites – Online freelance sites aren’t exactly new, but in recent years have soared in popularity following the global financial crisis. The likes of Fiverr, Elance, and Freelancer allow anyone, anywhere in the world, to work practically for anyone or any business quickly and easily. Freelance sites act as a huge opportunity for individuals to build a large portfolio of work and clients quickly. Often they aren’t a replacement for full-time work, but act as a valuable source of part-time income for many. Whether you are a writer, programmer, marketer, consultant, virtual assistant, or graphics designer, millions of people are using these sites to earn – how they want, where they want, when they want.